Test out the WellShell’s sleek new look, designed to maximize your mobile
workout: IFA Hall 6.1 – 117

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Berlin, Germany – August 22, 2014 – TAO-Wellness, maker of the world’s first mobile exercise system, is demoing its new and improved TAO WellShell device at IFA in Berlin, September 5-11. IFA attendees can stop by Medisana’s Exhibition Area, Europe’s foremost Health & Wellness Product company, Hall 6.1 – 117, to test out TAO and enjoy a free mid-day

In addition, TAO 2.0 will be featured at the DigitalFocus Global event at IFA, Friday, September 5, 2014 from 7:00 to 10:00 pm (19:00 to 22:00) at the Grand Hyatt Berlin in the Grand Ballroom, Marlene Dietrich Platz 2.

The patented TAO Wellness system, which raised over $111,000 in less than a month on Kickstarter, includes a cell-phone-sized handheld device, called the TAO WellShell, and a comprehensive app for Android and iOS devices.

The new design includes an updated pressures system that makes the WellShell more responsive and comfortable.

The TAO approach to fitness and wellness focuses on simplicity, balance and harmony. With TAO, users can exercise at their desk, on the airplane, while watching TV or watching the kids. The exercises – called “Variobics™” – use the same isometric principles as Pilates, yoga and planking. However, TAO takes it a step further by adding a dynamic element. It requires you to vary the pressure by coaching you through your workout, and then electronically capturing the results. People at CES were blown away – doing a set of reps with TAO is serious exercise. TAO is validated – tested by thousands of people at CES.




TAO is also an excellent way to play your favorite mobile games, so now you can get ripped while playing JetPack JoyRide, Whales Trail, Canabalt, Go Ninja, Borderlands, and many other games. TAO even developed its own, multi-player Sumo Wrestling game!
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The TAO system will be delivered to Kickstarter backers later this year. TAO will be available for wider distribution starting at CES 2015 in Las Vegas in January. For more information,
interviews or demos, please contact PR representative Jen Mangham at JenMangham@MaxBorges.com or head to www.tao-wellness.com.

About TAO-Wellness

TAO-Wellness is a start-up with offices in California and Nevada, and has been developing TAO for over three years. There are two issued patents protecting the TAO WellShell device and
the TAO fitness ecosystem. Over 12 patent applications have been filed internationally over the past two years. These patents cover all aspects of how you exercise with TAO WellShell itself, how the interface works, how we demonstrate the exercises, how we monitor them, how the TAO system analyzes the data and how it coaches you to wellness. The TAO and TAO-Wellness brands and products are fully protected by international trademark, copyright and patent laws. “Take Exercise Anywhere,” “Turn Downtime into Exercise Time,” “Turn Exercise Time into Game Time,” “Just Press It,” “WellShell” & “Variobics” are fully protected by international trademark law. All rights reserved. © 2008-2014.

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Media Contact
Jen Mangham
Account Executive
Max Borges Agency for TAO-Wellness
P: 305-374-4404 x191